Trademark Renewals: does outsourcing really save time and money?

Trademark Renewals: does outsourcing really save time and money?

Where renewals are managed in-house, one or more people are needed to follow up local law firms, set reminders, monitor deadlines and so on for multiple marks in multiple countries around the world.

 It makes sense to shift this administrative burden to an outside provider, freeing up in-house resources for higher value work as long as there are measurable benefits. Outsourcing can save you time in two principal ways.