Trademark Searching 5.0: Design an Effective Search Strategy that Meets Your Legal & Marketing Needs

Let's explore the latest trends in trademark searching from an IP in-house and marketing point of view. Industry experts Alessandro Vesurga, General Counsel at luxury clothing brand Canali, and Luciano Tolomei, CEO of Del Monte & Partners and HubSpot Evangelist, will share their invaluable insights of building effective trademark search strategies at the intersection of in-house IP management and cutting-edge marketing. Benefit from their practical insights and in-depth discussions on the latest trends in trademark searching. 

This webinar covers: 

• How to build an effective in-house trademark availability and clearance search strategy 
• How to align marketing and IP needs to support your legal and commercial goals 
• The latest trademark search technology, and what’s coming next 
• How to find the right balance between effective clearance and budget constraints 
• How to undertake searches in virtual spaces, diving into the exciting realm of Metaverse-related trademark topics.